Monday, July 2, 2012

Microsoft in $6.2bn write-down of aQuantive - BBC News


Globe and Mail

Microsoft in $6.2bn write-down of aQuantive
BBC News
Microsoft is taking a $6.2bn (£4bn) charge on the value of an online advertising firm bought five years ago. Microsoft bought aQuantive for $6.3bn cash in an attempt to catch rival Google in the race to grow revenues from search-related advertising.
Microsoft's Efforts in Web Search Take Another BlowWall Street Journal
News Summary: Microsoft's miscalculation on aQuantive deal culminates in $6.2 ...Washington Post
News Summary: Microsoft takes $6.2B hit on ad dealBusinessweek
Reuters -Computerworld
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