Tuesday, July 3, 2012

Microsoft Ad Business In Doubt After $6.2 Billion Write-Off - InformationWeek


San Francisco Chronicle

Microsoft Ad Business In Doubt After $6.2 Billion Write-Off
InformationWeek
Admission that its multi-billion aQuantive purchase has flopped prompts speculation Microsoft may exit digital ad market. With its $6.3 billion purchase of aQuantive in 2007, Microsoft sought to become an instant player in the lucrative business of ...
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